Attention: Health, Fitness & Wellness Coaches

How to turn doubtful clients into lean muscle athletes without years of trial and error (even if you're new to muscle building)

As featured on:

From: Ru Anderson

Founder and owner of Exceed Nutrition LTD

It's easy for us to think that it's our client's fault for not sticking to a program. We presume they don't have the "motivation" or "dedication" to see it through.

But that's not true.

Let me explain.

I quickly discovered that I got better results and increased my retention rates by boosting client adherence.

But as I got busier with new clients and existing ones, too, I started feeling overwhelmed and stuck.

I became swamped by all the work needed to support my clients, like program creation, progress charting, and feedback collection.

It struck me that I needed a more automated and systemized process for my programming.

Here's the good news for you:

You don't have to struggle for months to figure this out like me.

You don't have to waste thousands of dollars experimenting with what works like me.

I've already done all the heavy lifting for you, and I've spent the last decade developing, testing, and optimizing the most complete, proven, and easy-to-use programs.

They enable me to quickly deliver high-quality nutrition coaching to every client regardless of how busy I am.

They take the time and frustration out of program creation while still ensuring personalized and bespoke service.

It's never been easier to deliver my nutrition coaching in a clear and actionable way to keep my clients motivated.

The programs do all the challenging work because clients and I have to stick to the proven strategies and templates — using proven, evidence-based approaches giving outstanding results.

The best part?

You can now use the same programs I've tested, refined, and proven in your own business with your clients.

So, if you…

  • Want a complete, done-for-you nutrition coaching strategy for any client?
  • Want to offer the highest quality coaching and resources to support your clients?
  • Want to remove all the frustration from writing bespoke programs?
  • Want to save a ton of creation and research time?

The Lean Muscle Program

The Lean Muscle Program is excellent for male or female clients who want increased strength, power, and lean muscle results. The package provides vital information and resources that your clients need for sustainable and effective outcomes. The focus is to create a daily calorie surplus for your client, prioritizing food logging and calorie control for outstanding results.

Here's what you'll discover:

  • How to apply done-for-you step-by-step coaching so clients can efficiently gain muscle mass every month.
  • How to leverage three simple steps that make it easy for clients to "get" nutrition.
  • The number one tracking tool to achieve results clients love.
  • How to structure a healthy meal plan clients love.
  • Which best "supplements" to recommend for ultimate client victory.
  • What kinds of exercises work skilfully with an eight-week progressive training plan.
  • Achieve quick, healthy, and sustainable fat-loss results to improve your client's body composition. Help your clients to kick-start their fat loss efforts while improving their health at the same time.
  • Helping your clients with their nutrition can be difficult and time-consuming. This program will make it feel effortless as we've done all the creation for you.
  • Swiftly achieve life-changing outcomes — The program is unique and designed from the ground up, based on the latest scientific information and feedback from thousands of coaches and their clients.

Brand as your own

Add your logo, swap text, colors, fonts and claim them as your own

Download It

Download the white-label pack.
Delivered in .zip, digital format for instant access.

Customize It

Use simple software, that you already own,
to add your logo, brand colors, and contact information.

Launch It

Export as PDF and send to clients.
You'll see instant return on investment and happy clients.

Here's what other health coaches like you have to say about this program

Liz Loizou-Smith

Personal Trainer

When I started my coaching business I had a lot of unorganised information I was giving to clients. After purchasing I was able to add these to my on boarding process for my clients. Since then, my business has grown significantly, so much that my partner and I have been able to add on 6 new coaches to our team. This is bringing my business so much value.

Becky White

Group Exercise Instructor

This has given me new ideas to help clients with their nutrition and as a result they are making better progress towards their goals. It is well worth the investment to improve your coaching and help your clients to achieve their goals, meaning they will stay longer or recommend their friends and you generate a great return on investment.

Clinton Sills

Body Transformation Expert

Hit my first $10K month in a gym which has only opened for 13 weeks and have taken all this confidence, not just with my knowledge, but trusting the systems I have set in place. Clients feel awesome about the journey.

Becki Morris

Health Coach

Can honestly say I am really glad I have invested money and time into the programs, I feel so much more confident with nutrition advice and it is really helping me expand my business. I can't thank you enough.

Lee Morrison

Personal Trainer

It is helping me develop my own knowledge and also helping me deliver a better coaching service. This is all the stuff you wish you were told during your PT certification. Can you afford NOT to invest in your own personal development and the future success of your business?

Here's some client results

Here's everything you get with The Lean Muscle Program

Three-module Client lessons
Value $49

Science-backed lessons teach your clients the truth about gaining lean muscle.

Calorie and macronutrient tracking
Value $299

How to utilize easy tracking software to help clients navigate macro monitoring for great success. (Even if they don't know about macros, it's all explained.)

Four-week lean muscle nutrition strategy
Value $49

Thorough weekly steps for clients to action and succeed. Help clients discover no-nonsense meal planning and supplement facts that will ensure victory. (Even if your clients have no idea about supplements.) 

Four-week lean muscle training strategy
Value $99

Expertly designed weekly workout plan that works with the client's nutrition journey. Uncover done-for-you progression-based workouts with daily and weekly planners. 

But that's not all — I want to gift you these epic bonuses…

Lean Muscle Recipe Pack
Value $97 – Yours Free!

Get your hands on 12 done-for-you lean muscle recipes — with meal plan, shopping lists, macro breakdown and MyFitnessPal barcodes — to fit the meal plan for ultimate client victory (this works with any client!)

High Protein Recipe Pack
Value $97 – Yours Free!

Add extra value to the client program with 43 additional high protein recipes — with macro breakdown and MyFitnessPal barcodes.

Lite Bites Recipe Pack
Value $97 – Yours Free!

Discover this simple way to support client success: 30 additional lite bites recipes — with macro breakdown and MyFitnessPal barcodes.

Coaching Program Playbook
Value $49 – Yours Free!

Discover an A-Z on how to coach every type of client using my proven coaching method (even if you are just getting started!)

Let me show you EVERYTHING you get when you order today!

  • Three-module Client lessons (Value $49)
  • Calorie and macronutrient tracking (Value $299)
  • Four-week lean muscle training strategy (Value $99)
  • Lean Muscle Recipe Pack (Value $97)
  • High Protein Recipe Pack (Value $97)
  • Lite Bites Recipe Pack (Value $97)
  • Coaching Program Playbook (Value $49)

Get it all right now!

Total Value $787

Only $97

  • 100% Secure Checkout

New Customers are protected:
30-Day Money Back Guarantee*

*New customers of Exceed Nutrition are protected by our 30 day money back guarantee. The 30 day money back guarantee only applies to your first ever product purchase (includes subscriptions) and cannot be used more than once. See here for full terms.

Here are questions people often ask before check out 

Can I easily add my logo to the programs?

Yes, you can easily brand and customize the program.

We have "ready to print" formats as well as simple text only formats that you easily edit yourself, add your own logos or just copy and paste into other coaching software. You can change them to any way so that it fits your business. Change the text, change the colors or font and claim them as your own. 

Can I download the programs instantly?

Yes, after purchasing you will be taken to our private members area where you can instantly download all of your programs plus any associated bonuses. You will also receive an email with a link to access this membership area too. 

How long do I have access to the downloads?

Your unique download link will be sent to you via email within 30 minutes upon purchasing. You then have LIFETIME access to the members-only website. This means you get access to all future updates or additions to the Programs.

What formats do the programs come in?

After you purchase the programs you will be able to download them in Microsoft Powerpoint (.pptx) and Keynote for Mac. They will be delivered via a compressed ZIP file that you will need to extract upon downloading.

Do I need to pay any other fees or subscriptions?

Absolutely not. The price is as shown and does not include any hidden fees or long-term subscription charges. 

What can I and cannot do with the programs?

You can use your programs almost anywhere that you normally publish and sell content, including editing it and adding your name or brand.

However you can NOT give anyone the Private Label Rights (PLR), Resell Rights, or Master Resell Rights. In other words, you can NOT give other people the ability to edit or alter the content e.g. sell them to other coaches.

See full terms for more.

Of course, do as you wish,
but the exclusive limited access ends soon

Let's sum it all up again

  • Three-module Client lessons (Value $49)
  • Calorie and macronutrient tracking (Value $299)
  • Four-week lean muscle training strategy (Value $99)
  • Lean Muscle Recipe Pack (Value $97)
  • High Protein Recipe Pack (Value $97)
  • Lite Bites Recipe Pack (Value $97)
  • Coaching Program Playbook (Value $49)

Don't miss out,
get instant access now

Total Value $787

Only $97

  • 100% Secure Checkout